Recruiter databases decay faster than most teams expect.
That is built into the workflow:
- people change jobs
- work addresses disappear
- sourcing data varies in quality
- old candidate records linger long after the email changed
Why cleanup matters for recruiters
Poor data affects more than bounce rate.
It also affects:
- daily outreach efficiency
- domain trust
- confidence in candidate contactability
A practical workflow
- export the candidate data you want to review
- upload it to MailCull
- remove undeliverable
- review risky
- reimport or suppress based on your outreach workflow
When to do it
This is especially useful:
- before large outreach pushes
- after importing a new sourcing batch
- on a regular monthly or quarterly rhythm